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E-commerce operations

Monster Transmission

An international retailer and shipper of high-performance auto parts needed stronger digital operations and a better foundation for online growth.

Situation

An international retailer and shipper of high-performance auto parts needed stronger digital operations and a better foundation for online growth.

System built

I managed web servers and website development, maintenance, and optimization; created SEMrush-led SEO strategy; configured WordPress and 3dCart; implemented Pipedrive and trained the team; and produced content, graphics, analytics, Mailchimp newsletters, and Facebook campaigns.

What it proves

The work connected technical infrastructure, e-commerce, CRM adoption, content, analytics, and acquisition in one operating role.

Next conversation

Let’s talk about the work.

Leadership role, growth mandate, product build, or marketing system. I’m glad to walk through the decisions behind what I’ve shipped.

Contact Mike