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Veterinary marketing leadership

Dunedin Animal Medical Center

Dunedin Animal Medical Center is one of the two veterinary hospitals in the 1546 Main portfolio where I have held both a director-level marketing mandate and hands-on operating responsibility.

Dunedin Animal Medical Center website

Leadership context

Dunedin Animal Medical Center is one of the two veterinary hospitals in the 1546 Main portfolio where I have held both a director-level marketing mandate and hands-on operating responsibility.

Responsibilities

My résumé responsibilities span multi-channel strategy, website content, Google and Facebook advertising, blogs, email, social media, CRM and drip automation, service and product concepts, customer-service protocols, branded materials, recruiting, interviewing, hiring support, and medical-talent contract negotiation.

Implementation evidence

The current code repositories show the implementation behind part of that remit: an Astro site migration, forms, landing pages, content architecture, and publishing workflows. Those are supporting systems, not a substitute for the broader leadership role.

Next conversation

Let’s talk about the work.

Leadership role, growth mandate, product build, or marketing system. I’m glad to walk through the decisions behind what I’ve shipped.

Contact Mike